MY GOALS FOR 2018: Never too old to start dreaming


It’s that time of the year again–time to take stock of the year gone by and time to make new plans for the coming year. 2017 has been a mixed bag, both at the professional as well as personal fronts. While I had zero famine months the whole year (thank you dear clients), I suffered from ill health in the second half of the year (Jaundice, Tennis Elbow, and Cervical) which meant some missed deadlines and unhappy clients. I also failed to publish my novel which I’ve been working on since ages. Therefore, setting–and prioritizing–my goals for 2018 became all the more important. While I did set goals every year, they were in my journal where nobody could see them. This is the first time I’m posting them online, hoping that doing so will help keep me accountable. So, here we are, my goals for 2018:

Professional Editing







Here are the things I will aim for w.r.t my freelance editing career:

  • Join an international society of editors, probably the SfEP, in January. A membership of such a prestigious organization would mean I’d uphold excellent editing standards every time. My clients will know they are dealing with a professional who takes her business, and their manuscripts, seriously.
  • Acquire the necessary training credits and proof of experience needed to move on to the Intermediate level before July.
  • Offer a wider selection of editorial services. Possible services could be translation, transcription, editing graphic novels or academic editing. Explore more possibilities as and when I find them.
  • Enroll in diplomas/ refresher courses/ workshops as a part of continuing professional development.
  • Improve my editing process by doing the following:
  1. Improve editing speed. My current speed is approx. 1000 words per hour.
  2. Learn the use of macros to do time-consuming tasks quickly and efficiently.
  3. Track the time taken to complete projects so I can estimate better and meet all deadlines, every time.
  • Improve my marketing efforts by doing these things:
  1. Improve the look and functionality of my website. Have been trying to do it myself for a long time. Probably best to take the help of a professional, especially since the said professional is my husband 😉
  2. Ensure branding across all platforms, whether online or offline.
  3. Get my visiting cards printed.
  4. Start my editing newsletter. Start with a manageable frequency—perhaps once a fortnight—then increase frequency to once a week by the end of the year.
  5. Write a lead magnet to offer to my newsletter subscribers in exchange for signing up.
  6. Start blogging regularly on things related to editing/writing/reading. Aim for one blog post a week. Integrate video blogging if possible.
  7. Publish regularly on the website and Facebook page.
  8. Make a list of ideas for blog posts in advance and keep adding to the list.
  9. Write a series of booklets on editing to help authors. Publish the first two booklets in 2018, hopefully in March and September.
  10. Update my regular resume into a functional resume.
  11. Cold-email publishers for freelance editing opportunities.
  12. Create and use Messenger bots to complement my existing marketing strategies.
  • Meet CA and streamline my business process. Take advice on registering a company, paying taxes etc. Create a separate bank account for my editing business.


Professional Writing










Below are the things I plan to do for my author-self. Wish me luck, friends, because last year I failed on *all* of these. 🙁 Hope the coming year will prove to be better.

  • Improve my writing process.
  1. Write for two hours every day.
  2. Create a writing timetable and a detailed publishing schedule and stick to it.
  3. Purchase Dragon. Use dictation for writing to improve efficiency.
  • Streamline my publishing schedule.
  1. Finish writing Poison Pen, the first book in the mystery series I’ve been planning, by 15 January 2018 and send for beta-reading.
  2. Publish Poison Pen in February.
  3. Publish at least four fiction books of the same series in 2018.
  4. Publish two editing booklets in 2018. (Repeated, I know. But I *do* have to write them first 😉 )
  • Join ALLi (Alliance of Independent Authors) towards the end of 2018.
  • Improve my marketing efforts.
  1. Create Author website and Facebook page. Ensure branding among the editing website as well as these.
  2. Start my author newsletter.
  3. Write a lead magnet to offer to newsletter subscribers.
  4. Learn how to use Facebook ads to get visibility and generate sales.
  5. Learn about Messenger bots and start using one.











Of course, I had to set goals for my favorite thing to do 🙂

  • Chose the reading goal as two books a week, which means reading 100 books in 2018, discounting 4 books for emergencies. This year I aimed for 52 books but I surpassed the goal and read sixty-three books as of 19 December 2017. Hope to close at sixty-five books. Gotta challenge myself harder 🙂
  • Use Goodreads reading challenge to stay on track.
  • Read more books related to the craft of writing and editing, say 30% of the total number of books I read. So, 30 books out of the 100 should be craft-related.
  • Review all books I read on the blog, even if they are short reviews.











This one is a toughie because these require my adherence *every single day*. Not sure how many I’ll be able to follow, or for how long, but I’ll aim for the stars for sure. 🙂 Well, here I go:

  • Regularize sleeping patterns. Wake up at 5 a.m. every day and sleep by 10 p.m.
  • Write Morning Pages every day. Write in a Gratitude Journal every night.
  • Maintain a detailed planner and bullet journal.
  • Exercise daily for one hour in the morning.
  • Take regular breaks during editing and writing. Follow Pomodoro method.
  • Join a gym and get fit.
  • Eat better.
  • Practice meditation, affirmation, and visualization.
  • Volunteer for the causes I believe in–AAP SM, Apna Sapna Vidyalaya, NaNoWriMo, and ICF.


Did you make it this far? Thanks! Go on now, tell me about *your* goals for 2018 in the comments. Better still, write a blog post and post the link here and I’ll make sure to hold you accountable to your goals. Together we win, remember?





#Leibster Blog Award

I was recently nominated by my blogger friend, Ruchi Singh, for the Leibster Blog award. Thank you my dear for the encouragement. I’m honored!

The Liebster Award is an award given by bloggers to fellow bloggers. It is passed from person to person to encourage and support each other, and help discover upcoming bloggers.


Guidelines for the award post:

      1. Post 11 facts about self.
      2. Answer the 11 questions given to you by your awarder.
      3. Nominate/award 5-11 bloggers you find deserving and probably have less than 1000 followers.
      4. Tell them that they have been tagged by you.
      5. Include the image of the award in your page.

Here are 11 (little known) facts about me:

1. I teach Computers to high school kids for a living.

2. I also volunteer at a school in a nearby slum every Saturday and teach those kids Computers. I carry my laptop with me since they don’t have one.

3. I’m an active volunteer for the Aam Aadmi Party.

4. I hate cooking but love to eat!

5. I love collecting journals, notebooks and pens and have a huge stock of new, untouched ones at home.

6. On an average, I only sleep for about 5 hours a day.

7. I only write on my computer during NaNoWriMo. All other times, I write on my notebook and then type it in.

8. I read a book at least 2 times before reviewing it (if at all I do).

9. My paperback TBR pile currently has 37 books. That made me afraid to count my e-book TBR.

10. I share my son’s Transformers addiction.

11. I clean up my FB friend list at least twice a year and delete anyone I have not interacted with during that time.


Ruchi’s 11 questions and my answers:

Q1: What is the ultimate aim of blogging or writing?

A:If I could encourage even a single person to take up a book or a pen, my goal is achieved.


Q2: What is the story behind your blog name?

A: Shiuli is Nyctanthes arbor-tristis or The Night-flowering Jasmine. I have written a blog post about why I chose Shiuli as my blog name here.


Q3: In your opinion, what is the best blog post you’ve written so far? Please give us the link.

A: My first blog post is still very dear to me. Here it is.


Q4: What’s your favourite genre to read, science fiction, fantasy, romance, comedy, crime…?

A: Paranormal, Mystery/Crime/Thriller, Romance, Fantasy. In that order.


Q5: Who is your favourite author?

A: Stephen King.


Q6: What is one thing that you would like to undo from your past?

A: I wish I had chosen the Humanities stream after my Xth boards instead of PCM.


Q7: Which is your dream place, where you would like to settle?

A: Goa.


Q8: Describe an interesting person you have met while on vacation.

A: I don’t really remember any such interesting person. Is that bad?


Q9: What’s one piece of advice you’d give your younger self?

A: Be kind. At all times.


Q10: What are the two things you love to do?

A: Read, Write. In that order.


Q11: What do you think is the key to happiness?

A: Knowing that you did your best.


My set of 11 questions:

1. What were you like at school?

2. Were you good in English?

3. Which writers inspire you?

4. What genre are your books/stories/unpublished manuscripts?

5. What draws you to this genre?

6. When did you decide to become a writer?

7. Where do your ideas come from?

8. What is the easiest thing about writing?

9. What is the most difficult thing about writing?

10. Do you ever get Writer’s Block? How do you overcome it?

11. What book(s) are you reading at the moment?


I nominate Sonia Rao, Janaki Nagaraj, Sridevi Datta, Prachi Percy Sharma and Rubina Ramesh for the Leibster Blog Award. Hope they hop in and participate.

Why Shiuli ?

According to Hindu mythology, the Nyctanthes arbor-tristis commonly known as the Night-flowering Jasmine first appeared as a result of Samudra Manthan , the churning of the milky ocean. Even the Gods couldn’t resist themselves on seeing its ethereal beauty. Lord Krishna battled the King of Gods, Lord Indra, to win over the Parijat ( Sanskrit name of the tree) and so his first wife Satyabhama demanded the tree to be planted in her backyard. The flowers of the tree, however, always fell on the adjacent backyard of Queen Rukmini, Krishna’s other wife and his favourite, which Satyabhama resented. This story speaks volumes about the skills of the clever Krishna who never failed to maintain peace between his two wives, both of which wanted the Parijat exclusively for themselves

The Beautiful Shiuli
The Beautiful Shiuli

My mother, however, told me a different version, one much closer to my heart. It talks about the princess Parijat who fell in love with Surya, the Sun God. Surya, however, had a condition before she could marry him – she should never turn away from him. Parijat agreed as she couldn’t even imagine turning away from her beloved. They married in Autumn and never knew when winter and spring flew by. During Summer when Surya’s power became immense, it became difficult for Parijat as even going near him would burn her. One day at noon Surya suddenly appeared at her door and Parijat flinched for a second. Becoming angry, Surya’s powers knew no bound and Parijat wilted. Surya, on coming to his senses, realized his mistake and turned to the Gods for help. The Gods knew Parijat had loved Surya with all her heart and so granted her another life as a tree. The sun now visits her during the night and the flowers are so fragrant because they have been kissed by the Sun. They, however, still can’t bear the rays of the sun during the day and so the tree sheds its flowers at dawn.

In childhood during my Durga Puja Holidays, a cane basket in hand, I would assist my mother to gather the fallen flowers from the ground. Later we would sew them into a garland to be offered to The Gods. I noticed that these were the only flowers which were picked from the ground; the others we plucked from trees. My mother explained that Parijat has a special status as the Gods’ favourite flower and so they didn’t mind giving it the loving name of Harsingar, the ornament of The Gods.

The Parijat, or Shiuli as we Bengalis lovingly call it, signals the arrival of Sharad and thus the Sharadotsava or the Durga Puja, a time for all Bengalis to shed our worries, spring clean our lives and rejoice.